Why do we collect data?
We collect, store and use your data in order to operate our business and to provide our products and services to you.
We may use information we collect about you to:
- Deliver, improve, debug, and maintain our products and services, including future products and services
- Study and personalize user experiences
- Perform analysis about your use of, or interest in, our or others’ products, services, or content, including mobile analytics
- Develop, display, and track content and advertising tailored to your interests on our service and other sites, including providing our advertisements to you when you visit other sites
- Fulfill legal requirements
- Conduct business analysis and research, and marketing campaigns
- Ensure better security and fraud protection
- Perform functions or services described to you at the time of collection
We may also use your information regarding updates, upgrades, enhancements, surveys, recommendations and/or advertisements, if we believe these are relevant for you.
What data do we collect?
In normal browsing mode, the Cake browser may store your browsing history (URLs of pages that you visit, your IP address, a cache of text, images and other resources from those pages) on your local device, in an anonymous fashion that is not tied to your identity. The Cake browser gives you the option to store on your local device in an encrypted fashion your usernames and passwords (to help fill out forms or sign in to sites you visit). The Cake browser also stores on your local device a list of permissions you have granted to sites, cookies or data from sites you visit, and a record of what you downloaded from websites. We may collect browsing information (URLs of pages visited and IP addresses) in an anonymous fashion that is not tied to your identity. When you are in Privacy Mode, Cake does not collect your anonymous browsing history information and deletes any cookies or other downloaded information when you close any tabs that were opened in Privacy Mode. See “How Does Cake Privacy Mode Work” below for more information.
You can manage your information in the Cake browser. At any time, you can delete your browsing history (URLs of pages that you visit, a cache of text, images and other resources from those pages) and remove any cookies or other site data stored on your device.
“Personal Information” means individually identifiable information that would allow us to determine the actual identity of and contact, a specific living person. We may collect Personal Information in the future through our services and products. We may also collect your geo-location information in the future, but with your consent.
How do we collect data?
Generally, we collect data:
- When you provide it to us; for example, when you submit a form on our applications
- When you install and run our products or use our services, we use various technologies to collect information from your device and about your activities using our services
- When third parties share information with us
Some products may require your Personal Information to function properly. You don’t have to grant any app permissions to us in order to use the Cake browser. We may ask for app permissions (for example, we may ask to send you push notifications or for location information) in order to enhance your experience, but you can choose whether or not to grant those permissions.
When we collect your data, we associate it with a unique ID and a unique device ID that are generated when you install a Cake product or begin using our services. These identifiers are anonymized. Analytics companies use unique IDs to track information about app usage.
We use advertising IDs such as Apple’s Advertising Identifier. Unlike cookies, these IDs cannot be deleted, but advertising IDs can be reset in “Settings” on your iOS device. Ad companies also use advertising IDs to track your use of the app, track the number of ads displayed, measure ad performance and display ads that are relevant to you.
We may allow service providers, advertising companies and ad networks, and other third parties to display advertisements on our service. These companies may use tracking technologies to collect information about users who view or interact with their advertisements. Some of these third-party advertising companies may be advertising networks that are members of the Network Advertising Initiative, which offers a single location to opt out of ad targeting from member companies (www.networkadvertising.org). Opting out will not decrease the number of advertisements you see. To opt-out of cookies that may be set by third party data or advertising partners, please go to http://www.softtrinity.com/privacy/.
How does Cake’s Privacy Mode work?
When you use Cake’s Privacy Mode, the Cake browser ignores your existing cookies and does not record your browsing history. When you close any tabs that were opened in Privacy Mode, any cookies generated as well as any web page, text or pictures viewed in Privacy Mode are deleted from your device. It is important to understand that using Privacy Mode does not hide your browsing activities from your internet service provider or from your employer (if you are using their network).